The 1% Insight
Welcome to "The 1% Insight", we bring you exclusive access to the marketing strategies and insights from some of the world's best Entrepreneurs, CMOs & Marketing Professionals!
Each episode, we delve into the cutting-edge Marketing techniques and innovative ideas that have led these people to success within their business and industry. We go beyond the surface to reveal the small yet impactful changes that have made a significant difference in their journeys.
Join us for in-depth conversations with people across B2B Marketing, Social Media Marketing, Content Marketing, SEO, Paid Advertising, PR, and beyond. Gain insider access to the minds shaping the future of marketing and discover how "The 1%" think, strategise, and execute.
The 1% Insight is your ultimate guide to learning how Marketing can impact your business!
Learn how “The 1%” think & operate!
The 1% Insight is brought to you & sponsored by Trend 7 Media.
The 1% Insight
Maximising Return on Marketing Investment | Stephen Wilson Downey | #9
Join Jack Regan in this episode of The 1% Insight as he sits down with Stephen Wilson Downey, the co-founder and CEO of Spéire. From his beginnings in culinary studies to now leading a cutting-edge digital marketing agency, Stephen takes us on his inspiring journey of entrepreneurship and innovation.
Insights:
- Diverse experiences, like Stephen’s journey from culinary arts to digital marketing, can shape innovative career paths.
- Building strong relationships fosters business success and long-term customer loyalty.
- Effective marketing starts with deeply understanding customer needs.
- Defining what a conversion means is essential for measuring campaign success.
- Organic SEO is a rising priority in digital marketing strategies.
- AI has the potential to enhance efficiency but must be used thoughtfully and responsibly.
- Experimentation is key to discovering the best marketing approaches.
- Clear insights into costs and returns are critical for impactful marketing.
- The future of marketing lies in AI and data-driven strategies.
- Adopting a conversion-focused mindset leads to more streamlined and effective campaigns.
Discover the secrets behind Spéire's success, including the art of building strong business relationships, putting customers first, and driving real results in marketing. Plus, don’t miss their deep dive into how AI is transforming marketing strategies and streamlining operations in today’s competitive landscape.
Packed with practical advice and forward-thinking ideas, this episode is a must-listen for anyone looking to stay ahead in the world of Marketing.
The 1% Insight is brought to you by Trend 7 Media, learn how they are Building The B2B Tech Brands of The Future: https://www.trend7m.com/